Our complimentary Marketing Support includes posters, brochures, press release, by-line articles, newsletter, blog posts, letters to doctors in the area and more. We work with you to maximize revenue. In addition, we provide you how to Marketing and Practice Management articles published in leading industry magazines.
Marketing Support is included in the cost of the laser you acquire. We will help with external marketing to reach your future patients as well as internal marketing to reach your current patients.
We do not charge you for brainstorming, designing ads, posters or handouts, customizing brochures or post cards. We do not charge now, or two years from now!
Lots and lots of help is included.
- Press Release announcing your new laser. Send it to your local media outlets to let people know you now have a laser to help patients with their conditions.
- Brochures to provide to patients. These can be customized.
- Posters for your waiting area and treatment rooms. These are customizable.
- Article explaining laser therapy that you can have published in the local media.
- A chart-comparing Laser to Physical Therapy. Patients will gladly receive therapy in your office when they see they will save money and time. The result is your patients asking you about treatments with your laser.
- Blog Posts to use immediately on your website or social media.
- Color Newsletter ready for use as a printed or emailed newsletter.
- A letter you may send to other Physicians in the area announcing your laser. Make them aware they should be referring patients to you for treatment.
- Design of postcards or letters for you to send to current and former patients announcing how your laser can treat their conditions.
We routinely share ideas from doctors who have successfully built their laser practice.
Most patients notice a warm, often soothing feeling. There is no pain associated with a treatment. Many patients also experience reduced muscle tension and tightness, reduced inflammation and improved range of motion.
** Nail treatment: Patients will feel some warmth but the treatment does not hurt.
Depending on the condition, treatment times for this drug-free, non-invasive procedure will last on average 5-10 minutes but is based on the size of area, depth of penetration needed and condition being treated.
The moment a person leaves the clinic, they may resume normal daily activity. It is important to remember to not overexert for a few days, as the body is still healing.
Laser therapy may not be covered by insurance plans. If insurance does not cover the cost of treatments, there are affordable payment plans available.
It depends on the respective accounts and the employers parameters.
Important discussion topics with patients
- Expected number of treatments (acute vs chronic)
- Duration of each treatment
- Treatment area (proximal and distal of the injured tissue)
- Expected improvement of condition(s)
- Potential side effects
- Thermal effect of the laser (if any) and any sensations patients may feel
- Sounds the laser may make
- Working with staff
- Insurance versus cash payment
- Eye exposure
- Over cancer or tumor
- Through clothing
- Over gravid uterus
- Over thyroid
Lasers do not penetrate metal and metals do not absorb therapeutic lasers. Therefore, they are safe over metal implants and associated hardware.
Results vary with each patient. However, in our experience results last for 3-4 days after the first treatment. The period of pain relief (sustainment) increases as more treatments are performed. Treatments are cumulative.
Most patients feel a warm soothing sensation while they are receiving laser therapy.
Tattoos are generally darker than the surrounding skin. The tattoo may heat up more than the surrounding skin. Pigments absorb laser energy at different rates, depending on the color pigment.
The following are recommendations if the patient indicates discomfort
- Move the handpiece or probe more quickly across the skin.
- Increase distance between the handpiece or probe and skin.
- Lower or decrease the treatment power level setting.
- Change the treatment from Continuous Wave mode to Pulse mode.
Continuous wave lasers have a thermal effect. The higher the amount of watts used, the greater the speed and amount of heat will be generated. Dark skin will hold the heat more than lighter skin. Both ends of the Fitzpatrick scale for skin tone will be impacted more by the thermal effect.
NO. The patient should have no pain or discomfort during the treatment. However, some people feel a slight warming sensation. The laser has the ability to adjust to all clinical situations.
NO. Heat will bring blood to the surface. The blood “steals” the photons of laser energy
Steroids and laser therapy tend to negatively impact each other. A minimum of 7-10 days should elapse between steroid injections and laser therapy.
Lasers work, as an example, by increasing ATP (adenosine triphosphate) synthesis in the cellular mitochondria, activating the electron transport system and many other biochemical and biophysical reactions in tissues and organs.
Laser Therapy has photobiomodulation beneficial effects for relieving pain, resolving inflammation, and increasing the speed, quality and tensile strength of tissue repair. It has also been shown to stimulate the immune system, reduce infection and improve the function of neurological tissue. Laser Therapy is also effective in increasing collagen production, bone repair, reducing edema, increasing lymphatic drainage, and increasing production of capillary beds.
Most health insurance carriers and Medicare/Medicaid do not pay for laser therapy. Several Personal Injury (PIP) carriers will pay for laser therapy. Generally, providers charge cash for laser therapy.
YES. Virtually all patients need multiple treatments. A series of laser therapy treatments should be part of their care plan.
In our experience, some HSA and FSA accounts will reimburse the expense to the patient.
High Intensity Laser Therapy is recognized by the FDA as a safe and effective treatment for a multitude of conditions and injuries. Unlike injections and prescriptions which just mask the symptoms and do nothing to treat the injury. Technologically advanced High Intensity laser light photon solutions address numerous maladies afflicting people across numerous countries and patient demographics.
Berman Medical Lasers are FDA Cleared medical devices which range from Class 3b and Class4. All of our lasers are designed, tested and emit laser photon energy quickly floods damaged inflamed tissues and cells with light photons, naturally energizing cells, promoting 1. immediate increased vasodilation/ blood flow, 2. increased synthesis of ATP, RNA and DNA, 3. increased tissue oxygenation and nutrition, 4. increased rate of tissue, nerve and cell regeneration, 5. increased lymphatic drainage, vasodilation, nutrient transport, 6. increased range of motion.
As well as pain reduction chemicals such as endorphins and enkephalins from the brain and adrenal glands. Result include but are not limited to Increased Angiogenesis, Enhanced superoxide dismutase (SOD) levels, Enhanced lymphocyte response, reduction in interleukin 1, vastly improved ROM and more promoting faster recovery of damaged cells and pain relief with a cascade of healing mechanisms of action the body naturally employs without drugs or invasive procedures.
Injections and surgery are painful and require long periods of recovery time and physical therapy. In contrast High Intensity Laser Therapy is non-invasive with no recovery time and zero side effects. The treatments are completely safe, and can be administered to almost every patient.
All lasers are not the same and there are significant differences. Berman Medical Lasers range from Class 3b to Class4 (IV) and are rated with CDRH division of the FDA. Cleared for power levels from 1 – 60 watts, it is up to 1,200 times more powerful than many other lasers. Berman Medical Lasers has been utilizing and applying laser photon energy technology for 15+ years and our experience has found that more power, when combined with various technologically advanced features provides a greater amount of treatment options promulgating increased and sustained positive outcomes. In summary, our lasers can provide the higher dosage levels often required for success at much faster rates for quicker longer lasting results.
Berman Medical Lasers is an International manufacturer which designs and implements cutting edge, technologically advanced innovative High Intensity laser light photon solutions to address numerous maladies effecting and affecting people across numerous countries and patient demographics.
Berman Medical Lasers strive to consistently provide the best sustained outcomes through our suite of varying power, wavelengths, and mode of photon application lasers coupled with their extraordinary performance abilities across numerous patient demographics and physician disciplines.
All of our lasers come with larger German Made Diodes which affords us the ability to adjust the power setting to meet your current budget. Therefore, when you’re ready a quick conveyance of a code from us and your laser will begin to emit a higher power. Higher power equals deeper penetration and faster treatment times.
There are specific state regulations regarding the use of Class IV therapy lasers and the scope of practice. In general, most states allow any licensed health care professional to own and operate a Class IV therapy laser. (Check with your state for current regulations).
Administering High Intensity Laser Therapy does not require college degrees or advanced training. Every practice can appoint one or more staff members to be trained specifically on the proper and safe use of the laser. These individuals can participate in a variety of training methods and programs to become proficient in administering the High Intensity Laser Therapy treatments. These may be offered by the Company or in conjunction with other educational venues.
Berman Medical Lasers provides training through printed guides, videos and online courses. FaceTime and Skype training are available upon request. We offer telemedicine conferences as well. Onsite training is what we prefer, so you and your staff are properly trained and your questions answered. We regularly have High Intensity Laser Therapy seminars and workshops that are scheduled throughout the year in various locations.
High Intensity Laser Therapy can be started the first day your laser arrives. After installation, set up and initial training, which may take from 1 – 2 hours, patients can start receiving treatments in your practice that same day.
Patient Marketing is key to letting current and prospective patients know about your new therapy service. Berman Medical Lasers provides a number of marketing items that are uniquely customized with your practice contact information, logo, colors and even photos. These include brochures, posters, banners, website materials and even an educational video. Additional resources are also available.
Berman Medical Lasers accepts many types of payments including checks, bank wire transfer and credit cards. Berman Medical Lasers is also an approved vendor with a number of financial institutions that include banks and leasing companies. There are programs in place for practices with excellent credit (A, B, C) and also poor credit (D). On a regular basis, these financial companies provide special offers and terms on a limited basis.
Yes, Berman Medical Lasers qualifies under the IRS Section 179 tax incentive program. This lowers the true cost of purchasing the laser and provides an even faster Return on Investment (ROI) for the practice. (check with your accountant for current status)
Berman Medical Lasers High Intensity Therapy Laser are protected by a 5-year warranty. Additional years of warranty coverage are available. Each laser model has been designed to offer multiple years of successful use and operations for your practice.
Some insurance companies may cover the cost of treatments, but require extensive documentation showing the improvements gained from the High Intensity Laser Therapy treatments and may offer only very low reimbursement rates. Many practices elect to use this as a cash modality service and avoid all the costs and delays of insurance billing. Since High Intensity Laser Therapy treatments can be physically felt (soothing warmth) and the results are quick, patients are more than willing to pay cash for the treatments.
Healthcare professionals from all specialties have successfully added High Intensity Laser Therapy to their practice, including: sports medicine, pain medicine (MD, DO), physical therapists (PT), chiropractors (DC) and athletic trainers. Additional practices include podiatrists (DPM), massage therapists, acupuncturists and veterinarians (DVM). Our lasers can be found in most states of the USA, and also a growing number of countries around the world.